“Either write something worth reading or do something worth writing.”  – Benjamin Franklin

Such is the creed World Business will thrive to follow. Our contributors are professionals who are keen to share their experience on all legal, financial and commercial particularities of doing business in an ever more connected and multicultural market. We hope to provoke discussions and share useful insights in order to further our common understanding of various cultures and to facilitate the development of our readers’ projects in today’s small, small (business) world!